
Lukas Müller
SEO Consultant & Lead Tech SEO
Lukas Müller is an SEO consultant and lead tech SEO at Digital Leverage. He has several years of experience in supporting and advising clients on all matters relating to content and SEO. He particularly enjoys delving deep into the technical structures of websites and automating processes to increase efficiency and scalability. His focus is on analysing complex SEO structures, optimising technical processes and implementing data-driven strategies that deliver measurable results.
Great content and beautiful design are cool, but without a technical foundation, search engines and LLMs won't understand the site and no one will find it.
.ch or .com: Which domain strategy is better? We analysed 3,200 search results.
Our study of 3,200 search results shows how an optimal domain strategy improves the SEO performance of Swiss companies.

Lukas Müller
May 15, 2025
8 Minutes

.ch or .com: Which domain strategy is better? We analysed 3,200 search results.
Check out other blogs fromLukas Müller

SEO
Strategy
.ch or .com: Which domain strategy is better? We analysed 3,200 search results.
Our study of 3,200 search results shows how an optimal domain strategy improves the SEO performance of Swiss companies.

Lukas Müller
15 May 2025
8 Minutes
.ch or .com: Which domain strategy is better? We analysed 3,200 search results.
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SEO
Strategy
Exact Match domains put to the test: Do they really still provide measurable ranking benefits?
EMD-Studie 2025: Sind Exact Match Domains noch ein Ranking-Vorteil? Unsere Analyse von 500 Google-Ergebnissen zeigt, wie sich EMDs heute schlagen.

Lukas Müller
04 Apr 2025
5 Minutes
Exact Match domains put to the test: Do they really still provide measurable ranking benefits?